Our top articles for creatives from 2020

Hard to believe that 2020 is almost over. (Good riddance, right?) 
 
What we mean is, it’s time for our annual wrap-up of creative skill-building articles for the entire year. If you missed any of these, here’s your chance to catch up; if you already enjoyed any of these, 1) thanks! and 2) here’s an opportunity to revisit and refresh. 

• How to show respect for—and win business from—your target audience. You’d be shocked to learn how many egregious mistakes creative people routinely make when addressing their audience. So learn. And profit. 

 

• How to handle creative criticism. Think frustration is bad for you? Think again! Learn how to embrace that anger before you put it to work for you. 

 

• Creative inspiration is for the birds. We take this one very literally—and so can you! Get actual useful creative tips, thanks to our feathered friends, and the bird nerds here at Copel Communications. 

 

• How to create an infographic in 3 easy steps. This is a challenge that will cross your desk a lot. So learn how to nail it, easily and effectively. 

 

• Which website trends will make your business the most money? All-in-one pages, animated navigation icons... which elements really mean business? Find out how to find out, in this insightful article. 

 

• How to direct (other) creative people. How do you (dare to) provide creative direction... to a creative person? More importantly, how do you 1) build the relationship, and 2) get the best work out of them? Learn here. 

 

• Overlooked sources of creative inspiration. It’s a problem that never goes away: You need to find new inspiration. Constantly. Use this article to help you. 

 

• Using color to boost business. As a creative professional, you know all there is to know about color, right? Possibly. Either way, you can enjoy—and profit from—this article. 

 

• When should you break the rules of composition? Do you really know all the tricks for populating that elusive rectangle? Hint: The counter-intuitive ones are the most fun. Discover them all here! 

 

• How much do you know about letterspacing? Can you improve readability and aesthetics at the same time? How do letterspacing rules change with different fonts? Find out how metal type, straight from the foundry, can inform your decisions. 

 

• Stuffing can be good for you... creatively. If “less is more,” when isn’t it? The answer isn’t obvious, but it’s super rewarding. Learn some fun, inspiring examples in this Thanksgiving-appropriate blog post. 

 
Have a creative topic you’d like us to weigh in on? Let us know. We’d love to hear from you. 

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